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Client: Tavistock Group
Business Description: The Tavistock Group is a global private investment company with holdings worldwide. In addition to its international portfolio, Tavistock Group is heavily invested in Central Florida including Isleworth and Lake Nona Golf & Country Clubs, as well as in the development of the Lake Nona region.
URL: www.tavistock.com
Challenge: From a design and usability perspective, the Web site needed to have a broad appeal and the ability to evolve as the firm’s portfolio grows and diversifies. As a prominent, international organization, Tavistock Group’s staff needed to manage the site, quickly reflect new acquisitions and keep media coverage up to date. Flexibility for future additions to the site and the ability to manage a wealth of information was also essential.
Solution: Reaching out to core business groups, the site was translated into Chinese and Spanish. The content management system is designed in .NET 2.0, the latest in Web technology and is supremely adaptable to give Tavistock Group the maximum amount of flexibility. The site’s navigation, media and site content are maintained using one main content management engine.

Tavistock Screenshot

 

Result: Not only can they manage the text content on the page, but also the 4 tiered navigation, and media items, images and image effects. The site’s technology and structure make it flexible for future additions. The ease of updating and altering the site has made site management easier and more fluid for Tavistock Group.